faktado.ai or maxonline: what's the difference?
Both come from the same team but are completely different things. faktado.ai is software that finds and fixes wrong details about your business. maxonline is an SEO and GEO agency that builds your visibility in Google and AI answers with you.
Makes sure the right things are said about you everywhere.
For businesses that want to get their data in order and keep it that way themselves. Fast, affordable and without a contract.
AgencyMakes sure you get found and recommended.
For businesses that want more enquiries, bookings and revenue from Google and AI, with an experienced team at their side.
Correct data is the prerequisite for being recommended. Whether Google and AI actually recommend you depends on content, technical quality and authority. faktado.ai takes care of the first, the second is maxonline's job.
Why correct data alone isn't enough.
When someone asks ChatGPT, Gemini or Google's AI overview for a hotel, a practice or a tradesperson, two things happen. The AI gathers facts from the web, and it decides whom to mention at all.
Opening hours, prices, facilities, contact details. If sources contradict each other, the AI states wrong details or leaves you out to be safe. That is the part faktado.ai checks and fixes.
faktado.aiWhether the AI recommends you depends on content that truly answers the question, a technically sound website and mentions on sites the AI trusts. That is strategy and craft, so work for an agency.
maxonlinemaxonline analysed the AI visibility of 515 four and five star hotels in Germany, Austria and Switzerland. On average the hotels reached 11.2 out of 100 points, 93 percent stayed below 20 points. Hotel chains were 3.2 times more visible than independent hotels. Even good hotels with well-kept data often barely appear in AI answers.
Read the study at maxonlineSoftware and service side by side.
| faktado.aiSoftware | maxonlineAgency | |
|---|---|---|
| What it is | Software you use yourself | An agency with a dedicated team |
| Job | Find and fix wrong details about your business | Build visibility: strategy, content, technical work and digital PR |
| What it covers | Facts such as phone, address, opening hours, prices and facilities | Rankings, recommendations in AI answers, enquiries and bookings |
| Who does the work | The tool checks, you approve and send | The team plans, writes and implements, you approve |
| Getting started | Enter your website, result in 10 to 15 minutes | Free strategy call, then analysis and plan |
| Goal | Correct facts everywhere, including AI answers | More enquiries, bookings and revenue |
| Price | Free check, plans from 49 EUR a month plus VAT | Individual quote based on scope |
| Term | Cancel monthly | Usually 12 months or as agreed |
| Support | You work in the tool, full service available | Dedicated contacts and regular check-ins |
What faktado.ai does
- Read the facts from your website
- Check up to 300 listings online
- Compare answers from ChatGPT and Google
- Ready-made correction requests and guides
- Suggestions for what your website is missing
- Regularly check whether it worked
What faktado.ai deliberately doesn't do
- No copy for your website
- No SEO or GEO strategy
- No link building or digital PR
- No technical changes to your website
- Nothing is sent without your approval
That's what an agency is for. A tool can check and prepare, but it can't develop a strategy, write content or build relationships with media.
What maxonline takes on for you.
Since 2017 we have been supporting businesses in Austria, Germany and Switzerland, with a focus on the hotel industry. With dedicated contacts, clear plans and reports you can understand.
Strategy, content plan and copy so you rank on Google for the searches that bring customers.
View at maxonline GEOSo ChatGPT, Gemini and co. know you, describe you correctly and recommend you.
View at maxonline Local SEOGet found in Google Maps and in searches near you.
View at maxonline Digital PRMentions on relevant portals and media that strengthen your authority.
View at maxonline Technical work and websitesTechnical SEO, speed and new websites built to be found.
View at maxonline Paid adsAds on Google and Meta when you need results faster.
View at maxonlineWhat a year with maxonline looks like.
Support follows a clear twelve month plan. You always know what is being worked on and what it achieved.
- Month 1Onboarding and analysis
Kick-off, gathering the facts, analysing your website, competitors and your customers' questions.
- Months 1 to 2Strategy and content plan
A finished twelve month plan while the first technical fixes begin.
- Months 2 to 9Implementation
Copy, implementation on the website and technical improvements, topic by topic according to plan.
- Months 10 to 12Scaling and review
What works gets expanded. At the end there is an annual report you can understand.
maxonline at a glance
The agency behind faktado.ai.
- Company
- maxonline® Marketing hfw GesmbH
- Founded
- 2017
- Based in
- Coronablick 7, 3652 Leiben, Lower Austria
- Managing Director
- Harald Fischl
- Services
- SEO, GEO (visibility in AI answers), local SEO, digital PR, websites, paid ads
- Focus
- Hotels and tourism, plus brands, businesses and e-commerce
- Markets
- Austria, Germany, Switzerland
- Award
- Top consultant 2026 (IMWF and Kurier)
- Own products
- faktado.ai, software for correct business data
- Website
- max-online.at
Is the tool enough or do you need an agency?
faktado.ai is enough if
- you mainly want to be sure the right details appear everywhere
- you run a business with one or a few locations
- you regularly set aside a little time for corrections
- your budget doesn't cover ongoing support
- you want to clean up quickly after a move, a new number or new hours
maxonline is worth it if
- you want more enquiries, bookings or revenue from Google and AI
- competitors rank above you although your offer is better
- you want ChatGPT and co. not just to describe you correctly but to recommend you
- you lack the time or know-how for SEO and GEO in-house
- you are planning a new website that should be found from day one
Three paths, depending on how much you want to do yourself.
For hotels, holiday rentals, restaurants, practices, trades and retail that want to sort out their data themselves. From 49 EUR a month plus VAT.
Start free checkThe maxonline team handles the corrections, contacts the platforms, follows up and sends you a regular summary. Price by scope.
Request a quoteFor businesses that want more enquiries, bookings and revenue from Google and AI. We take on strategy, content and technical work. faktado.ai is one tool among many.
Request a strategy callYou look after clients yourself? With faktado.ai you create a project per client, let the checks run automatically and show in reports what was corrected. More for agencies
Tool or agency
Is faktado.ai a maxonline product?
Yes. maxonline developed and runs faktado.ai. But the software is a product of its own with its own plans and works without the agency.
Does faktado.ai replace an SEO or GEO agency?
No. faktado.ai takes care of correct facts. Strategy, content, technical work and digital PR that move you up in Google and AI are work for experienced people.
Do I need maxonline to use faktado.ai?
No. You start the free check directly on faktado.ai and decide yourself whether and which plan you want.
Are corrections sent automatically?
No. Every request is prepared and only sent from your own mailbox with one click after you approve it.
Can maxonline handle the corrections for me?
Yes, with the full service. It can be added to any plan, the price depends on the scope.
What is GEO?
GEO stands for Generative Engine Optimization. It covers everything that makes AI assistants such as ChatGPT, Gemini or Google's AI overview know your business, describe it correctly and recommend it. maxonline offers GEO as a service of its own, faktado.ai covers the part about correct facts.
Which industries does maxonline work for?
The focus is on hotels and tourism. Plus brands, businesses and online shops in Austria, Germany and Switzerland.
Can I start with faktado.ai and move to maxonline later?
Yes. The results from faktado.ai are a good starting point for a strategy call because you already know where your data stands.